Wednesday, June 30, 2010

Review by Joeybunny - Taupes You Can't Have #6, Paul and Joe #23 Boulevard

Elvira and I have been torturing you all by featuring a taupe eye shadow that is discontinued (DCed) and/or hard-to-find (HTF) at the end of each month. We think this a deliciously evil way to tease and torture our readers. We are such sadists! Elvira and I have a large collection of DCed and HTF taupe eye shadows that we believed deserved love and publicity; besides, who doesn’t like to look at pretty taupes? The first month we featured MAC Innuendo, the second month we showed you Shu Uemura ME Silver 945. The third month was a taupe I personally hated (Joey hates a taupe?!), Cargo Yukon. The fourth month, a taupe Elvira doesn't even have, Isadora Eye Shadow in Icy Khaki was featured. Last month, we presented Club Monaco Quartz. So what do we have for you this month?

This month, I have Paul and Joe Eyeshadow in #23 Boulevard. Yes, yet another Paul and Joe rave from Joey. I’m sorry I’m so predictable.

If you remember any of my past reviews, then you’ll know that Paul and Joe discontinued their original line of eyeshadows and brought out a reformulated eyeshadow palette system a couple of months back; my review of the new shadows can be found here. However, I was really quite fond of the old eyeshadows, and especially of #23 Boulevard. Even Sabrina of The Beauty Look Book shares my enthusiasm of the color! Look at what she tweeted to me about it:

@glowyjoeybunny Ahhhh - I see. I have that and LOVE it. LOVE it so much I had to get a backup. Contemplates dupes now . . .

(FYI - Sabrina did an amazing overview of her Paul and Joe eyeshadow collection a few months back on her blog. Click here to see her swatches of #23, which are infinitely better than anything I can produce - thanks Sab, for being so awesome!)

Yup, this eyeshadow kicks ass. The color is a very interesting pinkish-mauve-taupe.; the shimmer in this shadow is enough to create a glowing effect, but isn’t so much that it seems metallic or glittery. Yes, this is a sophisticated, shimmering pink-taupe. Sounds bizarre, but the color is just stunning. It’s neutral enough to pair with colors of all undertones, and alone, it makes a luminous eye-opening wash of color. I especially love it with warm browns or a deep cool purple. Also, it wears extremely well with or without an eyeshadow primer underneath.

The semi-annoying issue with the old Paul and Joe eyeshadows had to do with the level of pigmentation of some of the lighter shadows. If you’re as Casper-white as Elvira (sorry slutbutt!), then the shades would have been fine for you. However, I have an issue getting my small collection of shades to show up on me, and Boulevard is no exception. I have to use this shadow wet for maximum color impact; luckily, these shadows were formulated to be used either wet or dry. Even when I would get makeovers at Bergdorf Goodman, the girls would always have to wet the eyeshadows first. Despite my issues with the new eyeshadows (which has to do with the size:price ratio), the new eyeshadows are much better than the old because their pigmentation levels are so much higher.

Despite this shortcoming, I was still very sad to see the shadows go, and Boulevard was definitely one of the stars of the collection. Sadly, the new shades have no color similar to Boulevard. What a tragedy! If you can find this shadow, I recommend picking it up. I have no dupes of the color, and it really is too lovely to pass up.


  1. No offense about calling casper white. I have come to terms with my melanin challenged skin. You allllmost make me want to find this shadow...but as you stated the pigmentation is kinda sucky on the P&J shadows and even though I am casper white I still like a richly pigmented shadow. Sabrina's swatch photos are awesome! Thanks Sab!

  2. taupe is definitely my most favorite/flattering color!

  3. Oh yay! Finally a taupe that I DO have!! :) I have Boulevard and Harvest Moon (#95) from the old P&J eyeshadow line.. unfortunately Harvest Moon does not show up at all on my eyes (I'm a MAC NC43), so I was contemplating using it as a blush, but now I'm going to try it wet! Thanks :)

  4. Hi Josie! Your pic is amazing and review so entertaining to read :) It is truly a gorgeous color. I haven't used it wet, but perhaps using it over a slightly moist cream base is semi-wet?

    You're right about the pigmentation on some of the lighter shades though.

    Looks gorgeous on your tanned hand. I want it. I might not be as white as Casper, but I sure feel like it. I'm supposed to tan easily, so why is it so hard for me to tan right now?!

  5. Sorry - one last thing, thank you for the shout out :)

  6. I also have Boulevard and a few of the other old P&J shades. It's true that the lighter ones aren't super-pigmented, but that subtlety makes them more wearable for me in professional situations. :)


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