Last Saturday I needed some good old fashioned Retail Therapy, and what better place to get that therapy but at Neiman Marcus. I was introduced to a spectacular Sales Associate at Neiman Marcus by the name of Kathy Shoreman. Kathy was not only excited to meet me but energetic and incredibly knowledgeable about so many brands that Neiman Marcus carries. You have NO IDEA how refreshing it is to meet a Sales Associate that actually KNOWS what she is talking about (I'm looking at you Sephora SAs). If you live in the DC area be sure to seek her out at The Neiman Marcus in Tysons II. Shes the tall, striking, blonde with the great smile!
Kathy was at the Giorgio Armani counter when I met her and she showed me the brand new Giorgio Armani Eyes To Kill Intense Silk Eyeshadows. At first glance I thought they were a cream shadow, then I looked closer and realized they are a powder shadow. I was instantly attracted to Shade #4, a pewter grey with pink pigment mixed in giving a slightly warmer tone to an otherwise cool toned color.
The NEW Giorgio Armani Eyes To Kill Intense Silk Eyeshadows come in 13 shimmery, shiny shades! The cutting-edge hybrid texture of these shadows, which are not powder, nor cream, act like a color film on the lid. Each incredibly long lasting shade is intensified with a second color for an effect that is multi-dimensional and unique. The powder in the glass container looks like it might be loose, but upon touching the product you see that is it more pressed...held together by sheer determination perhaps. Giorgio Armani says that the technology behind this shadow is:
"The technology: Color-FilTM, for the first time in an eyeshadow. A new high resistance bi-polymer enables the formula to perfectly fit the color to the eyelid with cushiony suppleness, for a never seen comfortable long wear."
And boy are they right. Soft, creamy, intensely metallic pigment clings to you lids like second skin. While Armani suggests using your fingers or a specific Armani brush to apply I have found that using a sponge tipped applicator gives me wonderful control and results with little to no fallout. The shadow is long wearing, crease proof, sweat-proof and apparently waterproof!
The container comes with a black protective cap I assume to keep the powder in place while it is being stored and/or to keep it from drying out completely.
The one confusing part about this new product is that fact that Giorgio Armani has now decided to add names to their colors. A company once reliant on only numbers, the number remain but the colors are also named...that's not confusing tho, the fact that the name on the GA website is different than the name on my product...that's what's so confusing. According to the GA website my shadow #4 is Called Pulp Fiction. But according to the bottom of my product jar the name is Noka. I'm not sure I understand why they have different names, but as long as the color is the same I'm happy.
Oh that color. Shimmery, sparkly, glittery, glimmery, glam! Granted, a light hand is needed if you choose to wear this to the office, but for a night out this is the shadow you want. Applied wet the result is an opaque metallic that looks like liquid metal on your lids. Applied dry you have control on the intensity of the shadow from heavy to light. Regardless of your method of application, I have yet to find fault with this shadow line...except that it needs a TAUPE color! I cannot rave enough about the texture the color and the overall look of this shadow. The 0.14 oz shadow should last you a long long time as only a teeny tiny amount is needed to create beautiful color.
Do you NEED this? YES! If you have been on the search for a liquid metal lid look then look no further. with shades of Silver, Gold, Copper, Bronze, Pewter and Rose Gold, not to mention the blues, pinks, reds, and champagne colors you have your metallic arsenal all in one place! I think really want to get a Champagne color (they have two choices a gold base and a pink base) and perhaps another one. Regardless, Kathy will be seeing me again in no time.
Eye Of The Day using only the Giorgio Armani Eyes To Kill Intense Silk Eyeshadow in #4 along with Chanel Nior Lame cake liner and Maybelline Colossal Volume Mascara.
By the way, there was a lovely woman getting her eye makeup done by the Giorgio Armani Product Specialist (Alejandra) when I visited the counter. I saw her finished look, using some of the new Armani Shadows and she looked stunning! This woman turned out to be a reader of my blog! I was a little embarrassed because I wasn't dressed super fantastic, nor was my makeup super fantastic because I had come to Neimans to test foundation, so this sweet reader probably thinks I'm a troll and my credibility is out the window. Oh well. At least SHE looked good.